Category 1990s

A decade of transformation. In 1993, Terra Nova Equipment was officially founded, taking the technical torch from Wild Country. During the 90s, we focused on material science, introducing Watershed, the industry’s first PU/Silicone flysheet fabric.
These archives document the transition from heritage designs to the precision-engineered performance the brand is known for today.

Two hikers on a grassy mountain ridge beside a small blue tent: one seated adjusting a rucksack, the other standing with trekking poles and a large blue backpack, with layered rocky peaks behind them.
How-tos
5 Posts
Two bright red dome tents pitched on a snowy glacier with ski gear and a small sled nearby, set against jagged snow-covered mountains under an overcast sky.
Expeditions
19 Posts
Three olive-green dome tents pitched on a sunlit grassy ridge overlooking layered blue-grey mountains beneath a clear pale-blue sky.
Products
7 Posts
Night-time snowy mountain campsite under a bright moon and starry sky with a glowing yellow tent in the foreground, an illuminated orange tent and a person in a red jacket standing by upright skis amid snow trenches, while red headlamp light trails streak across the scene.
Terra Nova
28 Posts
A woman runs along a sun-dappled forest trail wearing a dark cap, grey long-sleeve top, black leggings and a red-trimmed hydration vest, holding a small blue water bottle and wearing gloves.
Extremities
12 Posts
A glowing green tent pitched on a windswept grassy hillside at dusk with layered blue hills and a cloudy sky in the background, and three outdoor brand logos (Terra Nova, Wild Country, Extremities) centred above it
Brand Ambassadors
1 Posts
Green rolled Terra Nova Equipment 'Southern Cross 1' tent bag resting on grass beside three stacked black slate awards, the front slate displaying a white 'UK Outdoor Industry Awards 2016 WINNER' logo.
Awards
15 Posts
Exterior of a modern grey industrial building with a large glass entrance, brick lower wall and parking bays in front, under a cloudy sky, showing signs for Uniforms Workwear Print & Embroidery, Your School Uniform and other business logos.
Partnerships
3 Posts
Bearded man in a black beanie seated at the entrance of a dark green tent on a grassy mountain ridge, tending a small camp stove and pots with an orange climbing helmet and ropes beside him and misty layered mountains in the background.
News
24 Posts
Two backpackers in dark outdoor gear using trekking poles walk a muddy trail past rocks and a small mountain tarn across a windswept grassy upland under a cloudy sky.
Top Tips
29 Posts
A green dome tent staked with yellow guy lines sits amid tall brown grasses on a misty, windswept moor with a few small conifer trees on the horizon.
Wild Country
3 Posts
Two alpine climbers ascending a steep snowy slope — the lead climber in a black helmet and jacket carries a bright green climbing rope over their shoulder while a second climber in a blue jacket and orange helmet follows with ice axes, rocky snow-covered peaks visible behind them.
Collaborations
6 Posts