Terra Nova Pedal in Support of Jordan Wiley’s Epic Challenge

We are thrilled to be supporting Jordan Wiley MBE as he takes part in the ultimate eco triathlon. Cycling from the Leaning Tower of Pisa (Italy) to the Eiffel Tower (France) where he will then kayak across the channel and finish his journey at Blackpool Tower.

Cycling on a bike made from coppiced wood and kayaking in a vessel made exclusively from recycled bottles, the challenge will focus on being as eco-friendly as possible, from eating locally sourced food and wearing recycled clothing to wild camping.

To support Jordan’s commitment to sustainability, we have provided him with an exciting tent packed with new developments for SS25 (launching at ISPO and OTS this summer) for his expedition. Made using the latest in sustainable fabric technology and with DAC Anodising poles, this tent is completely PFC-free. Set to be released to the public next year, we couldn’t think of a better time to support the sustainable ethos of this challenge.

Tower Power 2024 is set to raise money for the Army Cadet Charitable Trust (ACCT), which aims to allow young people to develop and achieve through cadet activities. Alongside this, Jordan Wiley will be dedicating his journey to Jordan Banks, a young boy from Blackpool who was tragically taken.

The Tower Power challenge focuses on educating others on the importance of sustainability and we are incredibly excited to be a part of it. To find out more or to donate, head to Jordan’s JustGiving page.

Follow @mrjordanwylie and @terranovaequipment on Instagram to track his progress.